Five short steps to full health

It's simple - forget running, walking, yoga, aerobics, tai chi, lifting weights, etc. Whatever you'd been doing till now to stay healthy is all wrong.

The answer is much simpler and so much more fun - all you got to do bathe five times a day with Lifebuoy, and bingo! no more bunking (never mind Fanta says that bunking is allowed), no more not being able to attend exams, or work, or telling the boss through a handkerchief placed on your phone that you've been sneezing all through the night, boss, not a wink's sleep.

All bosses have to do is to replace all their soaps in all their loos with Lifebuoy.



Hindustan Unilever has made consumers forget the difference between causality and correlation. I am not accusing HUL of bad research - but I am indeed accusing them of unethical advertising. Healthcare research requires far more stringent protocols than the kind of research that must have gone into making this ad. As the country's largest FMCG company, HUL should know better than to mislead their consumers, read mothers and housewives, into believing that the shortest way to good health for their kids is bathing with Lifebuoy 5 times a day, and ignoring other ways of keeping the kids in good shape.